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Givex and Hypercom Complete Gift and Loyalty Program Integration
January 14th, 2008 (NRF 97th Annual Convention & Expo) - Givex, a global provider of closed loop card technologies including gift, loyalty and other stored value programs, announces today the successful integration of Givex gift card and loyalty programs with high security electronic transactions solution provider Hypercom Corporation's SmartPayments Server solution.
"Givex is very excited about the opportunities that this integration creates ," states Amanda French, VP Sales and Marketing, Givex, "Merchants in retail and hospitality industries using Hypercom's payment solutions are able to take advantage of Givex gift card and loyalty programs and enjoy the benefits of optimized revenue and increased brand awareness."
"Integrating Givex's card and loyalty applications into our SmartPayments Server gives our customers more options and the potential for additional revenue," says Bill Pittman, Vice President, Hypercom Payment Solutions.
In addition to processing real-time transactions from the Givex gift card program, merchants will benefit from a full range of support service, including 24/7 support, online reporting, program administration, card marketing, card production and more.
About Givex
Givex uses award winning card management systems to help our partners deliver customer acquisition and retention programs that improve profit performance. Our experience, reliability and commitment to excellence have established Givex as a leader in closed loop card processing in North America and Europe. For more information, visit www.givex.com
About Hypercom (www.hypercom.com)
Global payment technology leader Hypercom Corporation delivers a full suite of high security, end-to-end electronic payment products and services. The Company's solutions address the high security electronic transaction needs of banks and other financial institutions, processors, large scale retailers, smaller merchants, quick service restaurants, and users in the transportation, healthcare, prepaid, unattended and many other markets. Hypercom solutions enable businesses in more than 100 countries to securely expand their revenues and profits.
*Hypercom is a registered trademark and SmartPayments is a trademark of Hypercom Corporation. All other products or services mentioned in this document are trademarks, service marks, registered trademarks or registered service marks of their respective owners.